March 27, 2021
The Best Radio April Fool's Day Joke
Steve Kowch recounts one of radio's best April Fool's Day pranks ever. (Even if the joke hit a little too close to home for most listeners)
This is an easy one.
Steve Kowch from CJAD 800AM in Montreal in 1997 when the station announced that all tombstones in the province would need to be changed to French within a year.
We had Steve on our show back in 2017 where he told the story in this 4 minute bonus session. But aside from this tale, this episode is one of our best and continues to resonate today with all the cutbacks going on in the radio business these days - especially to newsrooms.
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